Tehuan

Tehuan, which in Nahuatl means "us," is a fruits and vegetables trading company targeted towards health-conscious buyers in Canada. The brand's iconography is inspired by a fusion of elements from Mexica culture, such as farming in chinampas, the cenzontle bird, the Mexican national shield, and the avocado. The latter, besides being one of Mexico's primary export products, has become an essential component of the Anglo-Saxon American diet.

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© Daniel Vera 2024